Cooper Kupp

Kupp finished 2025 with only 16% target share despite starting 15 games, relegated firmly behind Jaxon Smith-Njigba (league-leading 1,793 yards, OPOY). JSN's dominance and dynasty value creates a hard ceiling on Kupp's offensive role.

At 32.6 years old, Kupp showed severe late-season fade in 2025 (18.4 PPG first 9 games to 4.9 PPG final 5 games) and finished with only 593 yards on 47 receptions despite playing 16 games. This pattern strongly suggests accelerated decline phase has begun.

Klint Kubiak departed to become Raiders HC immediately after Super Bowl win, marking Seattle's fourth OC in four years. The Seahawks are expected to promote from within, but scheme continuity and Kupp's role security are uncertain for a precision route-runner requiring system familiarity.

Kupp's cap hit balloons to $17.47M in 2026 — up from $9.35M — making him Seattle's most expensive WR and widely cited as the team's most overpaid player. The Seahawks have a post-2026 out clause, creating credible release risk heading into 2027 that depresses long-term dynasty upside.

Kupp is at best WR3 in a four-deep room: JSN led the NFL with 1,793 receiving yards in 2025, Shaheed was just re-signed on a multi-year deal with an expanded role expected, and Horton holds the WR4 slot. Target share swinging 12%-to-33% week-to-week signals opportunity-dependent usage, not a defined role.

Kupp's target share climbed to 33% in Week 22 and averaged 25% across the final three tracked weeks, with snap share stable at 78%. This playoff-run volume surge suggests the offense turns to him in high-leverage situations, providing a meaningful floor even as the WR2 in a top offense.

Kupp was part of Seattle's 2025 Super Bowl championship roster, proving his rapport with Sam Darnold and fit in the offense at the highest stakes. He scored in the NFC Championship against his former Rams, showing his clutch production ceiling still exists when the moment demands it.

$9M of Kupp's 2026 salary vested fully-guaranteed on February 13 — the Seahawks officially confirmed his roster spot post-Super Bowl, eliminating in-season release risk. He is locked onto the 53-man roster for all of 2026, providing a concrete dynasty floor this season.

For dynasty contenders he offers a stable, healthy possession floor (0 games missed in 2024–25) at a cheap acquisition cost — useful as a one-year plug for a roster pushing for a title.